Insights & News

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Resolution Digital has won the prestigious title of Google Performance Agency of the Year. Winning this coveted award in 2018, 2019 & 2020 is a testament to our dedication and commitment to delivering Remarkable Results for our clients. 

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Apple iOS14 - User Privacy Update and Partners Series | Google

In Jan 2021, Google shared a quick glimpse of its plan for Apples' AppTrackingTransparency rollout and its preparation for these updates.
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Apple iOS14 - User Privacy Update and Partners Series | Facebook

Earlier this week, Apple reminded developers to update their apps and prepare for the rollout of iOS14.5 and the AppTrackingTransparency tool. What does that mean for your Facebook advertising?
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Apple iOS14 - User Privacy Update and Partners Series | Overview

As we await Apple's full iOS14 rollout, including their App Tracking Transparency framework and new privacy features, what does this mean for advertisers?
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The future of digital targeting

Google announced that they are done with cookies. Is this the end of the re-targeting era? What's in the future for digital targeting? What does this mean for marketers?
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Google Paid Search: Updated match types and automation evolution

A quick overview on what the latest Google update is all about, how it impacts advertisers, and what they should do to about it.
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Streaming Wars – The Saga Continues

Over the past few years digital hasn’t had the easiest time with media quality, viewability, and transparency all raising brand concerns.
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Everything you need to know about Amazon Australia

Amazon’s arrival has contributed to elevating online shopping as a whole – and has prompted a growth in web-traffic post-launch. Amazon continues to make its mark in Australia following its moves into content streaming and voice automation.
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The end of the DoubleClick name – Google rebrands its products

Google recently announced the rebranding of their ad business products into 3 groups: Google Marketing Platform, Google Ads and Google Ad Manager. This article was written in collaboration between Resolution Digital and Annalect Consulting. This is Google’s attempt to continue to establish themselves as a marketing technology platform and compete with the likes of Adobe and Oracle.
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How the Latest Facebook News Feed Change Impacts Advertisers

In our view, this change will mainly affect news publishers that use social to syndicate content and digital-only content partners such as Buzzfeed.
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